Companies can spend hundreds to an incredible number of pounds sterling on printed materials. The goal of this newspaper is to demonstrate that by analyzing and separating different purposes of an company's printed materials, companies can significantly save money and time on the printing materials by exploiting new online and printing systems.
Offset, Digital and Office Printing
When choosing a printing strategy it's important to really know what type of printer to utilize:Offset printing is an older process which designs using metal plates to copy the image on to the paper. Printing with this technique means that the average person elements in the print material can't be evolved unless a fresh metal dish is generated. This process is cost effective when used for stamping large volumes. Digital stamping is a newer stamping method which reproduces images onto the site. This print method supports variable printing where any component in the printing material may be modified without influencing the set costs. This process is affordable when used for smaller quantities (approximately 10-500 pcs).Office Printing is a relatively new method of printing. With the advancement of coloring printers as a staple in practically every office, printing materials in the office is a convenient advantages. The disadvantage however, is that paper and ink for producing in larger volumes can become quite expensive. As well as the cost, not all office printers provide professional quality desired for materials such as brochures and data sheets. knowing which computer printer is appropriate for the quantity and quality of the materials needed, will help companies to make the right choice and save well on printing costs.
Cheap Business Printing Strategies
The first rung on the ladder to cheap business printing is breaking down the function of your printed materials.
Most printed materials serve a triple function: Presenting a good professional impression to relevant parties such as, buyers, clients and suppliers Increasing brand awareness by leaving relevant parties with a visual reminder of your company and product/service. Connecting information about a company's products to the relevant parties. Data sheets and company account brochures are necessary for a company's image. These printing materials also communicate information to clients about the company's products and services. This white newspaper provides techniques for saving cash and time on planning, making, and producing of office and promotional materials, by analyzing and separating their functions.
Datasheet and brochure printing - Strategy to save well on printing costs. Data sheets serve as a communication tool to help customers and suppliers understand a company's product. Many companies printing a minimum of 1000 copies of each data sheet with an offset computer printer in order to get an inexpensive per sheet. Using the arrival of digital printers, it is possible to print smaller amounts but as the number escalates the cost per data sheet is static while producing with an offset printing device generates a lowering cost per data sheet as print volume increase. Once the specs of something changes, the info sheet is outdated and must be up to date. The outdated data sheets are frequently discarded.
A graphic designer will need to prepare the layout and design for the original data sheet template. This cost may range between approximately £300-£700. Once the template is made, each additional alteration cost may range from £70-£200 and then another £70-£150 for a number of design changes. Since the key reason for a data sheet is to convey information and reinforce the company's image, printing the data sheets and brochures by using an office printing device will fulfill the function of conversing information but it does not fulfill the reason for reinforcing the company's image. This matter may be resolved by producing high quality display folders with an offset or digital printer. This will present the customers with a first impression that reinforces the business's image within an planned and professional fashion.
Display strategy - Save with folders. Presentation folders supply the perfect solution for making certain data sheets and brochures are offered in a specialist and attractive fashion. Folders are a very useful and versatile demonstration tool. Inserting a data sheet and other informative materials, into a smartly designed and brand name folder will leave a professional impression on those acquiring the information.
Although folders tend to be expensive, ordering folders in large quantities will not be a waste. They may always be used to provide a multitude of communication materials. Purchasing folders from an online producing company that offers free design templates, or a do-it-yourself design and image upload application, will reduce the cost to about £0.46 per part.
Having a folder, the info sheet's only purpose will be conveying information and the folder will provide the professional impression needed to impress clients and colleagues. In this case, a data sheet with a simple letterhead or custom logo will be effective. By keeping the design simple, the design template can be kept on file and the info sheet may be up to date as needed. This will prevent expensive reprints at a printing device. Over the internet it is simple to find existing brochure and data sheet templates which may be downloaded for Microsoft Term.
This strategy is applicable to printing a corporation profile brochure as well. Today many companies print brochures in large quantities at an offset printing device. However, many companies are changing their management, business concentration, or other company related details anticipated to market changes and such. It could save money and time to printing these brochures in the office as well. However, this plan is only effective for companies producing small quantities at the same time.
The normal or offline printing process. This method of producing requires that the company pay two different subcontractors, a graphic custom and a producing company. Furthermore the employee will also have to spend work time with the graphic artist.
Working with a graphic designer requires: Detailing the idea and graphic requirements, Discussing layout, design and shades, Revising and changing drafts.
After the design is ready it is time to contact the printing device. The online producing process. Dealing with a web stamping company for small or large quantities can save a significant amount of time and money. This technique provides companies with professional published materials that fulfill all three functions as layed out above - display, brand consciousness and information communication. You don't have for folders because the printing is high quality.
Why are online printers a cheaper solution? Since they are online, they may be located in low rent areas. Most are bigger than traditional printers and can reduce their costs anticipated to economies of size. Free design templates make it possible to work without a visual designer. They eliminate the time an employee spends dealing with a visual designer. Reduce the time-to-market, since there is absolutely no wait time with respect to design endorsement and revisions.
It is important to choose your online computer printer carefully some offer benefits such as: Free image uploads. This allows employees to easily upload existing company logos. Free design templates. Free "design upload" option. In this manner a firm with an in-house visual custom made or a earlier design may upload for stamping. Graphic designers who are always available for changes, or for creating custom designs. Free online storage area of designs for convenient reprinting.
Comparison chart - Printing prices
This price comparison chart compares the printing and production charges for the normal printing solution to the cost saving printing strategies described above. The chart compares: Typical/offline stamping strategy.
Eight data sheets and one company profile brochure, Established is printed four times over the course of 2 yrs, 250 units of each item are printed each time for a complete of 1000 systems each, This is the most expensive way for printing business materials.
Online printing strategy- Eight data sheets and one company profile brochure, Collection is printed four times during the period of 2 yrs, 250 units of every item are printed each time for a complete of 1000 units each.
This strategy supplies the cheapest printing solution for most companies. Office producing strategy - Small amounts each time, Eight data sheets, one company account sheet and one folder, 1000 folders are published only one time, Eight data sheets and company account sheet are branded 25 times - 10 devices every time for a total of 250 models each. Despite the fact that less brochures and data sheets are printed (250 rather than 1000), this method still costs more than the web stamping strategy. However, the good thing about this strategy is the fact the data sheets tend to be more up-to-date because they are printed more frequently in smaller amounts. Office printing strategy - Large quantities every time, Eight data sheets, one company profile sheet and one folder, Set is imprinted four times over the course of 2 yrs, 250 units of every item are printed each time for a complete of 1000 models each, This plan proves to be more expensive than even the typical/offline method.
Producing small quantities in the office provides a strategy that allows materials to become more up-to-date because they are published in smaller quantities and more frequently. In comparison with the typical/offline strategy this technique provides a conserving of 47%, nevertheless the printing quality is low and in the end, producing 250 sets at the office costs more than producing 1000 pieces at an online printer.
Online printing solutions offer businesses a powerful and efficient strategy for producing small or large quantities of printing materials. Compared to the typical/offline printing costs (according to the example in this white paper) the web printer offers businesses a total saving of 68%. Thus the web printer offers the cheapest business stamping solution.